Subscription services are business models in which customers pay a recurring fee—typically on a weekly, monthly, or annual basis—to gain access to a product or service. This model allows businesses to generate a steady stream of revenue and provides consumers with continuous access to services, products, or content without the need for individual purchases each time. Subscription services can apply to a wide range of industries, including media (like streaming platforms), software (SaaS), food delivery, fitness programs, and even physical goods (like subscription boxes). The model often includes perks such as exclusive content, lower prices than one-off purchases, and convenience for the consumer.
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